Comments on: How Business Cards Can Skyrocket Your Legal Business http://lawvibe.com/how-business-cards-can-skyrocket-your-legal-business/ International Law News | Lawyer Lifestyle Fri, 12 Mar 2010 14:40:40 -0500 http://wordpress.org/ hourly 1 By: gyi tsakalakis http://lawvibe.com/how-business-cards-can-skyrocket-your-legal-business/comment-page-1/#comment-43500 gyi tsakalakis Fri, 30 Jan 2009 17:28:41 +0000 http://lawvibe.com/?p=317#comment-43500 A "good" business card is important to your marketing message. While visual and textural features are important, the words on the card are paramount. Beyond contact information, make sure your cards show how your practice and/or services are unique. Focus on your value to them. Also, make sure to try different versions. Don't forget, business cards are advertisements, different style and content elements will appeal to different people. Instead of getting 1,000 of the same card, get 4 sets of 250 of different cards. A “good” business card is important to your marketing message. While visual and textural features are important, the words on the card are paramount. Beyond contact information, make sure your cards show how your practice and/or services are unique. Focus on your value to them.

Also, make sure to try different versions. Don’t forget, business cards are advertisements, different style and content elements will appeal to different people. Instead of getting 1,000 of the same card, get 4 sets of 250 of different cards.

]]> By: Michael Prosser http://lawvibe.com/how-business-cards-can-skyrocket-your-legal-business/comment-page-1/#comment-15769 Michael Prosser Thu, 07 Aug 2008 21:07:42 +0000 http://lawvibe.com/?p=317#comment-15769 As a former printer for 13 years it was easy to see which firms had an appreciation of the importance of marketing in their firms growth. They left behind the stale, one color, raised letter business cards for more visually appealing cards that anchored coordinated marketing collateral packages. Did it work? Judging by the growth of some of these firms, it didn't hurt. As a former printer for 13 years it was easy to see which firms had an appreciation of the importance of marketing in their firms growth.

They left behind the stale, one color, raised letter business cards for more visually appealing cards that anchored coordinated marketing collateral packages.

Did it work? Judging by the growth of some of these firms, it didn’t hurt.

]]>